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Vision 2030 · Alignment

Vision 2030, engineered to the model.

Vision 2030 is a programme with stated commitments — quality of life, tourism, heritage, housing, localisation, digital governance — each carrying a measurable KPI and a 2030 deadline. The Kingdom's giga-projects (NEOM, Qiddiya, Red Sea, Diriyah Gate, AMAALA, King Salman Park, Sports Boulevard) are the operational instruments through which those commitments become construction. Design Zone's work, products, and delivery discipline ladder up to those commitments — not by claim, but by signed contracts on the projects themselves. This page is the alignment paper: where Vision 2030 names a programme, we name the contracts, the products, and the standards we hold up against it.

The framework

Vision 2030 organises the Kingdom around three pillars.

Reading time · 6 min
— 01 / Vibrant Society —

Strong roots, fulfilling lives.

Cultural identity, recreation and active life, family, housing — the everyday quality of life in every Saudi city. Operational programmes include the Quality of Life Programme, the Cultural Identity Programme, and the Sakani housing programme. The KPIs are concrete: adult sport-participation 13% → 40%, home-ownership among Saudi families 47% → 70%, and a doubling of UNESCO-listed heritage sites by 2030.

— 02 / Thriving Economy —

Open for opportunity.

Tourism, hospitality, mixed-use, foreign investment, Saudi Made — diversifying the Kingdom's revenue base beyond oil. Tourism's share of GDP is targeted to rise from 3% to 10% by 2030, supported by 100M+ annual visitors and the Red Sea, AMAALA, NEOM, and Qiddiya tourism mega-projects. The Saudi Made initiative explicitly favours locally-built technology and engineering firms in public-sector procurement.

— 03 / Ambitious Nation —

Effectively governed, responsibly enabled.

Public-sector digital transformation, federated delivery standards, and an enabled private sector. The National Construction Body (NCB) and Royal Commissions for Riyadh, AlUla, and the Holy Sites have moved from "BIM preferred" to "ISO 19650-aligned BIM required" in giga-project tenders since 2023 — making federated information delivery a contract qualifier, not a differentiator.

The alignment

Six commitments, six contracts we hold up.

Where Vision 2030 names a programme or KPI, we name the contracts, products, and standards we contribute to it. No category we don't actively serve appears here — these aren't aspirations, they're the live and delivered work that feeds each pillar.

  1. — I —
    Vibrant Society · Quality of Life Program

    Increase adult sport-participation from 13% to 40%. Build a vibrant cultural and recreational realm with world-class venues across every major Saudi city.

    Vision 2030 · Quality of Life Program KPI
    Design Zone delivers

    BIM coordination on the Kingdom's flagship active-life and cultural infrastructure — the venues themselves. From the Royal Commission's Visitors Pavilion in King Salman Park (Riyadh's 13 km² central park, one of the four signature Riyadh giga-projects) to the Sports Boulevard cycling bridge connecting six districts, our coordination work is in the steel that gets fabricated, not the brochure that gets printed. Each project runs under ISO 19650-2 with a federated model handed over to the operator at completion.

  2. — II —
    Thriving Economy · National Tourism Strategy

    Increase tourism's contribution to GDP from 3% to 10% by 2030, driven by 100M+ annual visitors and a portfolio of giga-tourism destinations across the Red Sea, AlUla, the Holy Sites, and historic Jeddah.

    Vision 2030 · National Tourism Strategy KPI
    Design Zone delivers

    Hospitality BIM and digital-twin handover for flagship tourism assets across the Red Sea coast, the AMAALA wellness corridor, and historic Jeddah. The hospitality brief is unforgiving — guest experience cannot be reverse-engineered after handover, so MEP coordination, finishes, and serviceable detail must be locked at design intent. Our deliverables include federated 7D models that feed the operator's CAFM system from day one of operations, with COBie-ready asset registers and operational data hooks pre-mapped.

  3. — III —
    Vibrant Society · Strong roots

    Preserve and celebrate the Kingdom's cultural and historical identity, with a doubling of UNESCO-listed heritage sites and the activation of historic Diriyah, AlUla, and Jeddah's Al-Balad as world-class heritage destinations.

    Vision 2030 · Pillar 1 / Cultural Identity Programme
    Design Zone delivers

    Heritage BIM (HBIM) — laser scan, point-cloud registration, and parametric reconstruction of nationally significant heritage assets. Heritage doesn't tolerate generic Revit families: every column, mqarnas, and arched span is built as a custom parametric family derived directly from the point cloud, with the model preserving decorative inconsistencies as data rather than smoothing them into repetitions. Each restorative intervention is reversible in the model, so owners can defend every conservation decision against ICOMOS or UNESCO scrutiny.

  4. — IV —
    Vibrant Society · Sakani Housing Program

    Increase home-ownership among Saudi families from 47% to 70% by 2030, delivering 1M+ new housing units through standardised typologies and accelerated permitting workflows.

    Vision 2030 · Sakani Programme KPI
    Design Zone delivers

    Residential BIM libraries and repeatable housing typologies that compress design-to-permit cycles for developers building at national-housing scale. We design the family library once — the parametric villa, the optimised unit-mix tower, the modular townhouse — then issue every site instance against the same standardised model. Permitting cycles drop from 8-12 weeks to 2-4 weeks because the municipal reviewer is reviewing a known, certified typology, not a one-off design.

  5. — V —
    Thriving Economy · Saudi Made initiative

    Increase locally produced content. Develop home-grown technology firms. Procurement preference for Saudi-built engineering and software products in public-sector and giga-project tenders.

    Vision 2030 · Saudi Made Programme
    Design Zone delivers

    A 100% Saudi-built engineering practice with sovereign-technology products. TwinMs (digital twin for buildings + operations) and TwinMaq (cinematic 3D real-estate platform) are the first proprietary digital-twin platforms built in MENA — built by Saudi engineers, hosted on Saudi infrastructure, with full data sovereignty. Live deployments include Dar Albadriyah in Riyadh (TwinMs, 216 sensor channels, 730-day baselines) and Aleen 152 in Khobar (TwinMaq, web-navigable 3D twin with aerial flythroughs and 360° interior tours).

  6. — VI —
    Ambitious Nation · Effective governance

    Adopt federated digital workflows that raise the standard of public-sector project delivery. ISO 19650-aligned BIM is the technical baseline for Vision 2030 giga-project tenders since 2023.

    Vision 2030 · Pillar 3 / NCB BIM mandate
    Design Zone delivers

    ISO 19650-aligned BIM delivery on every contract since 2017 — predating the mandate by six years. Federated 3D → 7D models with full clash detection, 4D scheduling, 5D cost integration, 6D sustainability data, and 7D facility management handover — packaged as a Project Information Model and Asset Information Model under audit, not a static drawing set. Design Zone is BSI-certified to ISO 19650-2 (delivery phase) and an Autodesk Authorized Training Center.

Why the alignment compounds

Three structural reasons our work stays aligned through every contract.

— I —

Saudi-built. First in MENA.

Design Zone is a 100% Saudi engineering practice with offices in Jeddah (HQ), Amman, and Cairo — all reporting to a Saudi parent entity registered with the Ministry of Commerce and Saudi Council of Engineers. TwinMs and TwinMaq are the first proprietary digital-twin platforms built in MENA — sovereign technology that doesn't leave the Kingdom's data perimeter, runs on Saudi-hosted infrastructure, and qualifies for Saudi Made procurement preference on public-sector tenders. The alternative — foreign SaaS digital-twin products — routes operational data through European or US cloud regions, a non-starter for sensitive infrastructure assets.

— II —

ISO 19650 on every package.

Not aspirationally — operationally. Every contract since 2017 has run on a Common Data Environment configured with the ISO 19650-2 four-state status workflow (WIP → Shared → Published → Archived), federated nightly against the master federated model, with audit-trail discipline that records every approval, every status change, every revision. Procurement teams can verify the discipline, not just trust the marketing — Design Zone's BSI ISO 19650-2 certificate is referenced in every tender response, and the assessor's report is shareable on request. When the NCB or a Royal Commission asks "show us your CDE", we open the actual project, not a screenshot.

— III —

The model is the handover.

A construction package ends. The digital twin doesn't. We hand the operator the same federated model the consortium built against — connected to live operational data through TwinMs sensors and BMS integration — and used to commission, monitor, and maintain the asset for its full life. The deliverable is not a stack of drawings or a static BIM file: it's a live operational twin, with a maintenance schedule already linked to model elements, a CMMS-ready asset register exported to COBie, and a 7D BIM model ready to feed the operator's CAFM platform from day one of operations. For Vision 2030 giga-projects with 50-year operational horizons, this distinction — between "BIM as design tool" and "BIM as lifecycle asset" — is the difference between a model archived after handover and one that pays back across decades.

VISION 2030 · FAQ

Working on a Vision 2030 contract — common questions.

Which Vision 2030 giga-projects has Design Zone delivered on?

Visitors Pavilion at King Salman Park (Royal Commission for Riyadh — ISO 19650 BIM, curved aluminum facade), Qiddiya Upper Plateau (entertainment giga-project — roads + bridges BIM), Sports Boulevard Cycling Bridge (Quality of Life Program — Riyadh active-life infrastructure), KSP OMC operations building (King Salman Park MEP coordination), six concept projects at AMAALA, and ongoing work on multiple Diriyah Gate and ROSHN packages. Twenty BIM-delivered projects total to date — the catalog is at /projects/.

What does ISO 19650 mean for Saudi government and giga-project tenders?

Most Vision 2030 client EIRs (Employer's Information Requirements) now reference ISO 19650-2 as the BIM standard for project information delivery. In practice this means: tenders ask for an ISO 19650-aligned BEP (BIM Execution Plan) as part of submission, the project runs on a CDE (Common Data Environment) with documented naming + status + suitability codes, federation reports demonstrate clash resolution at LOD 300, and the as-built AIM (Asset Information Model) is delivered in the format the operator can use for ISO 19650-3 facility management. Bidders without ISO 19650 capability are increasingly disqualified at the technical evaluation stage.

Do you work with PIF (Public Investment Fund) entities?

Yes — directly and via PIF-portfolio operating companies (NEOM, ROSHN, AMAALA, Qiddiya Investment Company, Diriyah Gate Development Authority, Royal Commission for Riyadh, etc.). We work as a tier-1 BIM consultant on direct PIF assignments and as a tier-2 specialist subcontractor to international design firms (HOK, Foster + Partners, Zaha Hadid Architects) when they're leading the architectural side. The relationship structure is project-by-project — we don't hold an exclusive arrangement that would block us from a competing tender.

Are you certified to bid on giga-project tenders?

Design Zone is a registered Saudi engineering consultancy, ISO 19650-2 certified by BSI (the certifying body recognized by Saudi MOMRA), and an Autodesk Authorised Training Centre (ATC) — the three certifications that giga-project EIRs typically require. We hold the Saudi commercial registration (CR) and Zakat compliance for direct contracting. For specialty bids (heritage, infrastructure) we partner with the relevant Saudi specialty firms to bring the full capability stack.

Can you deliver in both English and Arabic to Saudi standards?

Yes. All deliverables can be issued in EN, AR, or bilingual (left-page EN / right-page AR is the typical Saudi government format). Our information managers are bilingual; the BEP is authored in EN with AR equivalents for the metadata fields the local team will use. Drawings get bilingual title blocks. Schedules can be issued in EN-only when the contractor team is anglophone, AR-only when working with regional Saudi subcontractors, or bilingual when the owner mandates it. Project setup includes language convention as a deliverable parameter.

How do you handle the digital twin handover for Vision 2030 facilities?

For projects where the operator wants a digital twin (TwinMs platform deployment, Autodesk Tandem integration, or open-IFC handover for a third-party CAFM system), we configure the as-built AIM during construction with the metadata schema the operator needs — not retrofit it after handover. This is the difference between a model that's "as-built BIM" (geometry only) and one that's "AIM-ready" (geometry + asset register + maintenance metadata + sensor wiring). The TwinMs deployment at Dar Albadriyah is the showcase example: live ops within 4 weeks of handover, not the typical 6-12 months.

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